Modeltag Conference 2019
Focusing on TikTok
The first informative event in Italy dedicated to talking about this new social network, TikTok.
Who is this For?
A 2 hour conference for Marketing managers, CEOs, professionals and master students in multimedia and communications, content creators, and influencers.
As some of you already know, TikTok is an app and global community of content creators that is conquering the world, being the most downloaded app in many app stores already. This year's ModelTag Conference will be focused on how this new social media can be used by brands and content creators in their new campaigns on a national and international level.
Carlo De MicheliFounder of ModelTag
Analyzing social media trends from 2012 and expert in influencer marketing with publications on the most important international medias including The New York Times.
Carlo will explain the differences between the ``old`` text and image driven social media and the new generation image and video-driven society and how brands will have to adapt.
Stefan LangeCountry Director News Republic for Italy, Spain, Latin America
Stefan is since 2011 in different roles working for News Republic, acquired by Bytedance end of 2017. News Republic is a leading global news aggregation app available in +40 languages. Before joining News Republic, he developed his career in different companies in the internet, mobile and Media business in different countries. He is proud father of 2 daughters, was born in Germany and is living in Madrid.
Matteo FloraFounder of The Fool s.r.l.
Founder of The Fool s.r.l., the Reputation Company Leader, and of TF42, the first Italian Legal Tech Company, he had experience in Hacking, Intelligence, and Computer Forensics. He holds a popular daily video-cast where he talks about Digital Propaganda and How the web changes us. He will show us the exponential growth of TikTok in the past year and how it was reflected on other social media.
Nicoletta VittadiniAssociate Professor at Università Cattolica del Sacro Cuore
Nicoletta Vittadini is an Associate Professor at Università Cattolica del Sacro Cuore, Sociologia dei Processi Culturali e Comunicativi, where she teaches Web & Social media and Sociologia della Comunicazione.
She works with digital communication and online sociology since the 90's. From 2012 she is director of the Master of Digital Communications Specialist at Almed (Alta Scuola in media Comunicazione e Spettacolo dell’Università Cattolica) and ASSOCOM.
4 of Italy's Best TikTokersInfluencers
Hand picked by our team: 4 amongst the best Italian TikTok influencers. They will talk about how they grew in this new social media, what they are achieving, and how it's different from any other platform they've used before.